Pixel Ads, What are they and why do you want one?
They’re catchy… they’re hip… they’re just flat compelling!
No more big ugly clunky banners screaming at you like the
used-car salesman on late-night TV.
Pixel ads are like little jewellery boxes, you’ve simply got to
open them and see what’s inside.
Pixel ads are tiny (10 x 10) ads delivered on high content
Your little icon and powerful ad copy begs the viewer’s
attention. It’s just plain irresistible.
When the viewer moves his mouse to the icon, your
ad jumps out, grabbing his complete attention.
There’s only one thing left to do… Click!
It’s just that simple. Clean, crisp, hip… ads that
capture your reader’s attention and move them to
You can find examples of pixel ads at
How to get your Pixel Ad done right!
Pixel ads, those catchy little icons popping up everywhere demand
new and creative thought.
You get 10 x 10 pixels of space to grab your viewer’s attention,
captivate their curiosity, and compel them to action.
Pretty tall order!
Actually it’s easy as 1, 2, 3.
1. Find the right pixel ad provider.
**Here are 5 things to consider when selecting your pixel ad service.
**List size, can they get your ad in front of millions of eyeballs?
**Do they have the server resources? “Banwidth limit exceeded” doesn’t make you any money.
**Can you call on your ad service for help?
**What kind of experience does your ad service have in the industry? Are they professionals?
**Will you have access to your stats? You want to know your ad is working for you.
2. Create your icon.
Use the dominant colour of your web site.
Keep your icon as simple and crisp as possible.
Generally reducing an existing logo is not acceptable.
3. Captivate your viewer with a catchy slogan
Your “alt tag” is the all important message. You get
50 characters to pique your reader’s curiosity and
move them to action.
Use short description words and strong action type
verbs. Your only goal is get your viewer to click on